Birch Natural vs PlushBeds Cool Bliss

The Birch Mattress was designed with a medium-firm feel. If you're looking for something softer, we offer a Plush Pillow Top that lays directly on top of your Birch to provide an extra soft layer - this 3" pillow top can be purchased after you receive the mattress if you do want a softer feel or with your mattress.

Cool Bliss® Comfort Zone is rated right in the sweet spot of 6.5 - 7.0 on the firmness scale.

The Birch mattress was designed by Helix, the team behind the leading mattress brand in customized sleep. Birch takes those learnings in comfort and uses all natural and organic materials. The Birch mattress is a 6 layer construction:

• Cover - Organic Cotton
• Fire Retardant Cover - Wool
• Comfort Layer - Birch Wool
• Pressure Relief Layer - Natural Talalay Latex
• Support Layer - Individually Wrapped Coils
• Base Layer - Wool Batting.

The Cool Bliss® is GreenGuard Gold Certified - the certification awarded to less than 1% of mattresses sold in the US. A four layer construction:

• 3" Cool Bliss Gel Memory Foam
• 2" Organic Natural Latex
• 2" Air Flow Layer
• 5" Supportive Polyurethane Foam Core
• Cooling Stretch Cover.

Our materials come from nature - whether it be wool sustainably sheared from New Zealand sheep or latex tapped from trees. These premium materials are comfortable on your body and conscience.

Our patented GEL memory foam offers improved airflow, dissipating heat and moisture 3 times faster than competitors' swirl gel memory foam.

We spent countless hours finding the right density of latex, quantity of wool, and type of steel springs to provide unprecedented comfort and pressure relief.
Each mattress features a reinforced perimeter for best in class edge support. The coils that run along the outside of your mattress are actually firmer, so no more feeling of falling off the bed when lying down or sitting on the edge.

100% all natural & organic Birch Wool provides unparalleled comfort and temperature regulation. Birch Wool is designed to retain shape with a natural elasticity of each fiber.
Talalay latex is up to 7 times more breathable than other types of latex. Natural latex is also hypoallergenic and anti-microbial.

The air flow layer has built-in internal ventilation for channeling heat away from the body. Maximizes air flow, creating necessary circulation throughout your new mattress.

Natural Talalay latex provides response to cushion your pressure points while giving support. Our latex is carefully managed to ensure consistency.
Hundreds of individual steel coils help to cradle your body and provide support, while also limiting motion transfer. Additionally, the reinforced perimeter coils provide best in class edge support.

The memory foam layer offers great pressure relief.
The 100% natural latex support layer under our gel comfort layer provides a buoyancy feel that gently cradles your body, relieving aches and pains, leaving you with the ultimate floating sensation.

The Birch Mattress has a cover that is made using natural, organic cotton. It is designed to be highly breathable with a subtle stretch and soft touch.

The luxurious stretch cover has advanced cooling properties to keep you cool, comfortable and dry throughout the night.

Your Birch Mattress is gently compressed, rolled, and put in a box for easy shipping! We ship via FedEx Ground direct from the manufacturer to your door. Delivered for free typically in 4 to 8 business days.

We want to make it truly risk-free for you to experience amazing sleep, so the shipping's on us. Your custom-made Cool Bliss® mattress ships directly to your door within 7-9 business days.